We match records. That is all we do.
matchlogic is a data matching platform that finds duplicate and related records across your CRM, ERP, warehouse, and legacy systems. We have spent nearly two decades perfecting one thing: connecting "Robert Smith" in System A to "Bob R. Smith Jr." in System B, and showing you exactly why we made that match.
While other companies build sprawling data platforms and bolt on matching as an afterthought, we went the other direction. One product. One focus. Matching done right.

BY THE NUMBERS

22 years of matching. The proof is in the results.

22

Years building matching algorithms

2B+

Records matched across all customers

96%

Average match accuracy rate

90%

Less expensive than Informatica or IBM

Day 1

Time to first accurate match (not month 6)

15%+

More matches found vs. alternative solutions

100%

Transparent rules. Zero black boxes.

OUR STORY

We built this because we kept watching the same mistake.

In 2003, our founding team was embedded inside enterprise data operations. We watched billion-dollar organizations spend millions on analytics platforms, CRM systems, and data warehouses, then struggle to answer a basic question: "How many customers do we actually have?"

The answer was always wrong. Not because the analytics failed, but because the same customer appeared four different ways in four different systems. Reports showed 50,000 customers when the real number was 35,000. Compliance documents cited incorrect counts. Marketing sent the same person three different emails.

The tools available at the time fell into two camps. Enterprise MDM platforms from Informatica and IBM cost six figures and took six months to implement. Or you could try open-source matching libraries that required a team of engineers to configure and maintain.

Neither option worked for the data quality manager who needed accurate matches by next quarter, not next year.

So we built matchlogic. A purpose-built matching engine that delivers enterprise accuracy at a fraction of the cost, with full transparency into every rule, weight, and threshold. You match on day one. You see exactly why every record matched. You adjust the rules yourself when something looks off.

That was 2003. We have been refining the same core engine ever since, through billions of records across logistics, financial services, government, healthcare, insurance, and education.

WHAT WE BELIEVE

Three principles that guide every matching decision we make.

You should see inside every match.

When matchlogic links "McDonald's Corp" to "McDonalds Corporation," you see the exact similarity score, the algorithm that caught it, and the threshold that triggered the match. If you disagree, you change the rule. If you want tighter matching for financial records and looser matching for marketing lists, you set that yourself.

Most matching tools treat their logic as proprietary. We treat it as your right. You own the rules. You understand the results. You can explain them to an auditor.

Accuracy should not require a six-month project.

Enterprise matching tools are notorious for long implementation cycles. Train the model for three months. Tune it for another two. Go live in month six, maybe.

matchlogic ships with pre-built matching algorithms refined over 22 years and billions of records. Upload your data. Configure your rules. Match. Most customers see their first accurate results within minutes of setup, and are fully deployed within days.

Matching is a specialty, not a feature.

The big platforms sell matching as one checkbox inside a 50-feature MDM suite. It works well enough to demo, but falls apart on messy, real-world data where "123 Main Sst" and "123 Main Street, Suite B" need to resolve correctly across 3 million records.

Our team has spent 22 years developing matching, deduplication, and entity resolution. Our proprietary algorithms handle abbreviations, nicknames, transpositions, phonetic similarities, and multilingual variations. This is the only thing we do, and we do it better than anyone.

HOW WE COMPARE

Enterprise accuracy without the enterprise baggage.

Info
Time to first match

Matching transparency

Rule configuration

Deployment options

Platform scope
matchlogic
Day 1

Starting at $15K/yr

100%. See every rule, weight, and threshold

Full control. Adjust anything yourself

Desktop, server, or API

Matching specialist. One focus.
Informatica / IBM
3 to 6 months

$150K+ per year

Partial. Complex UI

Requires consultants

Cloud or on-prem (complex)

Full MDM suite (bloated)
Senzing / Black-box AI
Weeks (with SDK integration)

Usage-based, scales fast

None. Black-box ML

No user control

SDK integration only

Entity resolution only

LEADERSHIP

Built by people who have spent their careers inside enterprise data.

Our leadership team has collectively spent decades building, testing, and refining matching algorithms across industries where accuracy is non-negotiable. Government agencies that need exact identity resolution. Financial institutions that face regulatory penalties for duplicate accounts. Logistics companies that ship to millions of addresses daily.

We are a small, focused team. Every engineer works on matching. Every product decision revolves around matching. Every customer conversation starts with "show us your messiest data."

Dedicated account managers

Every customer gets a named contact who knows your data, your rules, and your specific matching challenges. Not a ticketing portal.

Matching specialists on call

Our product team configures your first match rules with you during onboarding. You are matching real data in your first session.

Free, ongoing training

Your team learns to tune rules, read confidence scores, and adjust thresholds themselves. Full self-sufficiency within weeks.

22 years of pattern knowledge

We have seen every data problem. Multilingual names, inconsistent abbreviations, transposed digits, missing fields. Our algorithms handle all of it.

LEADERSHIP

Upload your messiest file. Watch us find the duplicates.

Every demo starts with your actual data. We will show you exactly how many duplicates you have, which matching rules caught them, and what your confidence scores look like. No slide decks. No hypotheticals. Just your records, matched in real time.
Expert-Led Demo
See matchlogic match your actual data in a 30-minute live session. Bring your worst file.
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